The 23-year-old started her YouTube channel while still in high school in 2013. Alli Cherry is a California-based content creator who has a keen interest in natural living, attainable sustainability, and personal style. Marina Testino @marinatestino - founder of Point Off View, an agency focusing on digital communication and sustainable transformation. Phil Torres @Phil_Torres 5. Shae used to collaborate with leading fast fashion companies but was saddened over how cheap and fast clothes and trends were coming at the expense of others. Avoid plastic bags and bottles by bringing your own reusable items. The 29-year-old has 5.9 million subscriptions on YouTube and 8.1 million followers* on Instagram, with an engagement rate of 4.48%. She runs a blog, Water Thru Skin, where she shares her advocacy for sustainable, responsible, and holistic living. In addition to sponsored posts from brand partnerships and projects commissioned by companies/brands directly related to sustainability initiatives/goals, sustainability Instagram influencers also generate income through affiliate links shared within their posts or stories as well as through exclusive memberships offered by followers. Her audience is mostly made up of females (70.60%) aged between 18 and 24 (53%). Instagram and the like remain the primary business models for influencers. They are using social media platforms to advocate for a better fashion industry. Lauren Singer is an environmentalist, entrepreneur, blogger, and one of the top sustainability influencers who is a firm advocate of a zero-waste lifestyle. Despite her hectic schedule as a London-based doctor, Natalie Davis, one of the top sustainability influencers, doesnt let busyness get in her way to make a positive impact in the world by living more sustainably and helping to tackle environmental injustice. Influencers Elizabeth Farrell @glacier996girl 3. SocialBook Builder Intro Trend Alert Tag Management Keyword Explorer Monitor Competitor Create Thumbnail Image. Originally called the Honest Root, April later renamed her blog to The Ethical Edit where she and her sister work hand in hand to curate wearable, unique fashion for sustainability seekers. Aside from her published book, podcast, and multiple articles contributed online, Kamea is also the founder of UPROOTED, a 100% reader-supported newsletter that critically examines all things related to sustainability. This trust makes the use of influencer marketing a powerful tool for advertisers. She created the website Worth Not Waste with a goal of promoting low waste living and ethical fashion in a way that is attainable, intersectional, and based on science. Shia has been advocating for a zero-waste lifestyle around the world by sharing her experience and story, vegan minimalist zero waste and almost plastic and palm oil-free lifestyle. When it comes time to discuss the specifics of your collaboration, consider what type of content sustainability influencers Instagram might be willing to produce such as sponsored posts or stories promoting your products, running giveaways or promotions, or taking part in charitable activities related to sustainability. Sustainability Instagram influencers produce a wide range of content that is intended to spread awareness about sustainability, green living, and environmental protection. 6.8K 1.1K 48.4K 3 posts / month Get Email Contact. 197-213 Oxford Street, They are often experts in their field, and they use their Instagram platform to educate others about the importance of sustainable practices. She runs a site called Low Waste Beauty, which focused on making sustainable beauty more inclusive and accessible for everyone. Eng. Eventually, her blog started to gain recognition as it was nominated for Sundried Blogger Award in 2019 and ranked number one in thetop 10 green blogs. With more than 20 years of experience in the energy sector, Mirko has mainly been leading and training big teams in various companies. After all, our money is effective too. Sedona Christina, one of the top sustainability influencers, is a Canadian YouTube star based in Seattle, who is passionate about living an intentional lifestyle. Stephanie Davies, one of the most famous environmental sustainability influencers in 2022, is a London-based digital marketer who has a fascination for creating out-of-the-box vegan recipes which she showcases on her site, the Vegan Recipe Blog. TARA MCKENNA @zero.waste.collective (427K), 2. Find top Instagram influencers in Germany. With a belief that sustainable living should be hip, not hippie, Wendy is on a mission to bust myths about sustainability and to make it simple, attainable, and affordable for everyone. They claim to provide a simple, healthy approach to living that extends beyond the kitchen and employ gluten-free, grain-free and refined sugar-free dishes. The reason . Grenada-based couples Vivien and Aaron are often globetrotting with a deeper purpose of sharing a message about sustainable travel and low waste living. Over time, she changed the name of her blog to Ecological.ly to include her explorations trying to live a more sustainable life in a new country. Sustainability influencers are the game changers who genuinely care about social change and environmental impact, and they use their voices to promote change and sustainability. SAMANTHA WHITE @livingwastefree (24K), 51. Andrea Funk reports on fashion and beauty, travel and interior, DIY, hotels and cats. Immy used to work as a Storyboard Producer for a small agency in London before she became a full-time content creator. Jessica was at the peak of her career at the UKs largest textile corporation, but soon left when she found how she had strayed from the ethic of local, high-quality, sustainable commerce. Julia Beautx is an actress, singer, presenter and influencer all rolled into one. Rianne is best known for her Instagram vs. reality posts. She believes that environmentalism is intersectional and should be viewed through the lens of sustainability and social justice. Sarah Robertson Barnes, one of the most famous environmental sustainability influencers in 2022, is a zero-waste educator, speaker, content creator, technical writer, and small business consultant who offers a wide range of services tailored to suit the sustainability goals of her clients. In 2013, Wendy started her eco-blog, Moral Fibres, to cover all aspects of sustainable living from ethical fashion to eating seasonally, saving energy, and everything in between. Influencers Top Business model design needs to encounter increasing and highly dynamic challenges due to counter-caesural environmental changes. They all bring awareness to the importance of treating the earth that we live on with kindness. There are also Zero Waste Influencers in German-speaking countries, which have achieved a pioneering role here. Collaborations between eco friendly influencers and influencer agencies can be mutually beneficial for both parties. When children and young people imitate certain influencers, however, they tend to do it in a playful way, Meier said. Aside from her Insagram page, Christine can also be found on YouTube, Facebook, and TikTok. With a keen interest in growing her own food and edible flowers, urban homesteading, and permaculture, she wants to share her knowledge with others, so she created her blog, Sustainable Holly, with a hope to inspire others to grow their own food and make sustainable changes to their lifestyle. Now she uses her platform to inspire and equip people to live a more sustainable, informed lifestyle while upholding social justice. You would like to receive regular information about Germany? Just one year later, she won the best food blog in Germany award. This is where the important role of social media influencers comes into play. She started her blog, Thoughtfully Sustainable, with a mission to make the science behind sustainability and the wonders of the natural world accessible to everyone. In its statement, the jury particularly praised the "Reduce, Reuse, Recycle" initiative - one of 3 pillars of our current sustainability strategy. Buy local as this reduces the need to import goods and empowers locals. 1 k.mbappe Kylian Mbapp Sports with a ball 99M They are interested in friends and family (27%), sports and fitness (25.4%) and cameras and photography (19.4%). Aside from her blog, she also has an up-and-coming YouTube channel where she shares garden-to-plate recipes, gardening tips, and just about anything to help others start living more sustainably. DIANDRA MARIZET ESPARZA @diandramarizet (16.4K), 69. Her followers, aged between 25 and 34, are mainly female (81.8%), while the main topics are of course restaurants and food (77%) as well as sports and fitness (52%). Guide We use YouTube to embed content that may collect data about your activity. MICAELA PRESTON @mindfulmomma (6,158), 92. Houston-based Eco-activist and writer Diandra Marizet Esparza, one of the best environmental influencers, used to work as a stylist for a leading fashion brand before she realized her true passion as a sustainability influencer and conscious curator. Hans-Josefis the president of Energy Watch Group and the co-author of the German Renewable Energy Sources Act (EEG). Who are sustainability influencers Instagram? Environmental influencers use their large followings and platforms to spread awareness and motivate action on behalf of our world. Please check your adblocker settings. In the middle of its energy transition, check out the influencers of the renewable energy landscape. On Instagram, 8.6 million people follow her and engage at a rate of 2.98%. 10. Going green is a flourishing trend that's bound to never go out of style. Bibis subscribers are mainly interested in friends and family (40%), fashion (31%) and sports and fitness (27.6%). Geevie and Sophia now run a website for their homemade products. SEDONA CHRISTINA @sedonachristina (45.8K), 37. Influencer marketing has become a powerful way for brands to reach out to their target market. In 2016, the Sdkurier still wrote about the German YouTube dream couple, but in May 2022, the Cologne-based influencer confirmed their separation. Follow these 10 thought leaders to stay plugged into the trending news and conversations shaping sustainability and the green energy transition. They also take part in demonstrations and support movements like Fridays for Future. With years of experience in waste management, Jonathan Levy, a.k.a The Zero Waste Guy, one of the most famous male sustainability influencers in 2022, has become one of the most sought-after Environmental Consultants in the US. Luca started his internet career with gaming videos that he publishes on his channel that was initially called ConCrafter, but has since been renamed Luca, Luca and finally laserluca. These influencers post on their platforms constantly to promote sustainability within food, clothing, consumption, and living, promote eco-friendly products through their own shops and e-commerce sites. Die Weltbank muss mutiger warden. She is also a member of the scientific advisory board of the French Environment and Energy Management Agency ((ADEME) and is on the Board of the European Renewable Gas Registry (ERGaR). We wanted to learn alongside our readers and take small steps in the right direction. How to reach out to sustainability influencers Instagram? Jobboard Influence, 2022 Kolsquare. Kristina Carrillo-Bucaram is a pioneer in the local, organic food co-operative movement and founder of the largest raw, organic produce co-operative in the U.S., FullyRaw. Her followers are mostly women aged between 18 and 24 (70%) and are enthusiastic about the topics of friends and family (37%) and sports and fitness (24.6%). She was drawn to sustainable building design and reuse and became interested in sustainable fashion until the concept of sustainability has infiltrated her entire life. Without further ado, heres the list of 100 Top Sustainability Influencers in 2023, that you can collaborate with to help you promote the right message for your brand. Sustainability: This is how influencers are inspiring Germany So tickt Deutschland Menu Languages Search Key topics: Germany at a glance Coronavirus news Newsroom Climate Video Links Working Studying Learning German Travel Attack on Ukraine Meeting people Inspiring imitation Katie, one of the most famous environmental sustainability influencers in 2022, believes that for a business to be truly sustainable it needs to have a balanced system of outputs and inputs meaning that time, money, and happiness need to be at equilibrium. . TOP INFLUENCERS. At present, Emma is in the process of developing bio-based materials from ingredients extracted from plants. She learned from her vegetarian father the importance of respecting mother earth. Misty Foster, one of the most famous environmental sustainability influencers in 2022, who is popularly known for her previous vlog, Misty the Travel Muse, has always been an avid traveler. Matthiasis the director of European Policy at Agora Energiewende. The more she learned, the more passionate she became about reducing plastic waste and the carbon footprint that she and her family created. The audience of the Rostock-born and Berlin-based influencer is mainly male (67.7%), and interested in sports and fitness (32%) and TV and film (28.9%). Jazmine used to have a blog where she documented her experience with quitting fast fashion but later transported to Instagram where she also experimented with other forms of sustainable living like reducing her plastic usage and using naturally-made products. JULIA WATKINS @simply.living.well (267K), 5. She had her first book, Urban Eco, on sustainable lifestyle for busy people published in 2019. Canadian Ethical fashion and lifestyle blogger April Jordan, one of the most famous environmental sustainability influencers in 2022, used to be a chronic over-consumer and shopaholic, but after realizing how her rapid consumption was damaging to the people, animals, and most importantly, the planet, she changed her buying habits and embraced a more ethical and sustainable life. Volkerhas been a Professor for Renewable Energy Systems at HTW Berlin for 17 years. Check out our State of Green of Germany2021! Her career path took a different turn when she lost her mom to a terrible illness and became a parent herself. Gillian, one of the top sustainability influencers, first embarked on her journey to minimalism and slow fashion in 2015 after massive de-cluttering of almost half of her belongings. The GfK Sustainability Index, published for the first time today, continuously examines the attitudes of German consumers regarding sustainability in a representative survey. It cant be denied that industrial processes have a huge impact on the environment. Sustainability is en vogue. Four million subscribers* follow him on YouTube, six million on Instagram (engagement rate 3.95%). Claudiahas almost two decades of experience in the Energy, Transportation and Environment scene, as she was head of this department at the German Institute for Economic Research in berlin. The 26-year-old has also developed her own app, published two cookbooks, and now sells her own food using her brand Naturally-Pam. The influencer appeals primarily to 25- to 34-year-olds and covers topics such as sport and fitness (55.7%), friends and family (45.4%) and fashion (44.7%). Valeria Hinojosa is a Bolivia-born social entrepreneur, certified yoga instructor, travel and lifestyle blogger, and one of the Top Sustainability Influencers who is currently based in Miami. SABRINA KATZ @sustainablesabs (26.1K), 56. Shannon Kenny, one of the most famous environmental sustainability influencers in 2022, is a New York-based Sustainability Consultant, coach & educator with a mission to help eco-conscious businesses grow with integrity and become more sustainable without sacrificing profit. Sustainability Instagram influencers, also known as eco-influencers, are individuals who use social media platforms, such as Instagram, to promote environmentally conscious lifestyles and sustainable living. Additionally, eco friendly influencers help companies reach a larger segment of potential customers who identify with sustainability values and emphasize ethical consumption practices which is often a key priority of many businesses seeking eco-oriented partnerships. Jasmine Tuan Firstly on our list of top eco-friendly influencers, we have Jasmine Tuan (@jsmntuan). Since 2018, she has also starred in the ZDF television series Frhling and won the Nickelodeon Kids Choice Awards. Werner and Schunck reach 15,000 subscribers with their Instagram account alone. Sustainability content directly challenges the 'throwaway culture' espoused by the fashion industry. Addie Fisher, one of the best environmental influencers, is a sustainable living enthusiast and a professional content creator and writer in the sustainability niche for more than 9 years. From influencers and podcasters to transport activists and bakeries - never before have so many different people taken part in the German Action Days on Sustainability as this year. Even the German federal government spends money on influencer marketing in 2020, that amounted to224,000 euros ($265,796). Erin Boyle is a writer, one of the top sustainability influencers, photographer, and minimalist behind Reading My Tea Leaves, a sustainable lifestyle blog where she shares her journey as well as knowledge and tips for living a simple, low impact, and sustainable life. Some have millions of followers. She believes whole-heartedly in imperfect sustainability and encourages everyone to do their best, whatever that is. Manual. She was deeply inspired by the climate movement in 2019 that she decided to take the leap and take her journey to low-impact living more seriously. Our team of solar specialists is happy to show you pvDesign firsthand. Nevertheless, she, too, is ultimately an influencerand earns money from the social media business. FB TW. Below, Kolsquare will show you the top 10 influencers in Germany, compiled using the Kolsquare database of German and international influencers. She left her high-stress job and enrolled at the Institute of Holistic Nutrition to become the Certified Holistic Nutritionist that she is now. Just one year later, she won the best food blog in Germany award. Vancouver- based Chelsea Webster, one of the most famous environmental sustainability influencers in 2022, is a British environmental activist, lead organizer for the Greenpeace Vancouver Local Group, and a writer. one of the best environmental influencers. Chelsea is the woman behind the Instagram account @lowwaste.plantbased, and the website with the same name, where she mainly writes about climate change, social justice, ethical fashion, sustainable lifestyle, and wellness. These are thetop solar industry events in 2022. Germany has been called "the world's first major renewable energy economy". "If the first question asked at birth is whether it is a girl or a boy and the world is then split up into pink and blue, it is not surprising that media usealso develops differently," Tillmann said. Kira Simpson, one of the top sustainability influencers, is an Australian digital creator, sustainability advocate, climate optimist, and founder of The Greenhub, a fashion and lifestyle blog, directory, and online magazine that focuses on sustainability and ethical consumerism. The first place by influencer type goes to business leaders (59.3%) and the last spot in the top 3 is for journalists (13.5%). They may come from various backgrounds, but they all have a strong love for preserving the environment. Being a scuba diver, she is drawn to the magnificence of the underwater world and the importance of protecting it. Her content often includes a recreation of delicious vegan dishes, tips for overcoming disordered eating habits as well as decluttering wardrobes. Many institutions such as the Fraunhofer Institutestate that Germany isleaving the fossil-nuclear energy age behindand photovoltaics will play a central rolein the countrys sustainable energy future. We need political change. She believes that nutrition and low waste living should go hand in hand, thats why she created Abbys Food Court to empower others and help them find joy in healthy and sustainable living. TIM SILVERWOOD @timsilverwood (11.5K), 81. This type of marketing with eco friendly influencers also allows them to target specific demographics and raise brand visibility in a natural, organic way. Find out everything you need to know about Germanys top 10 influencers in 2022. take a look at Instagrams statistics, as, is one of the most popular social networks with over two billion monthly active users (MAUs) and 500 million daily active users (DAUs). She now openly talks about these afflictions on social media and turns them into her strengths. Influencer marketing, especially when it comes to eco friendly influencers, is a powerful way for sustainability brands to reach a wider audience and build relationships with consumers who share similar values. The same goes for when influencers and media fall for "greenwashing," a term coined in the 1980s to describe "the corporate practice of making diverting sustainability claims to cover a . Florida-based Natalie Kay Costello, one of the best environmental influencers, used to be in the fast fashion industry for 7 years until she decided to leave and started working on something she deeply cares about sustainable fashion. wrote about the German YouTube dream couple, in May 2022, the Cologne-based influencer confirmed, For the most part, the 29-year-old is followed by women (71.6%). Thus, this type of collaboration with eco friendly influencers is beneficial for both the brand and its consumers; it provides an authentic way for sustainability brands to showcase their commitment to environmental stewardship while helping people live greener lives in their own homes. Additionally, sustainability Instagram influencers might share video tutorials demonstrating easy DIY projects such as creating your cleaning supplies out of natural ingredients or growing plants indoors without requiring lots of resources. Accordingly, green women influencers should know sustainability principles in their consumption patterns: Volunteering: Being green influencer is not based on economic motives. Consequently, she founded Green Suitcase Travel, a lifestyle platform that showcases responsible travel. Empirical research on strategic sustainability is expected to provide guidance for needed dynamic transformation and sustainability. She also runs a blog, Simple(ish) Living, where she posts some recipes, DIY stuff, and reviews of low waste or ethical products. Karlie Donaca, one of the best environmental influencers, is an Oregonian sustainability blogger who is passionate about thrifting, slow fashion, and recycling. Since 2017, the SROI model has so far been applied to 25 national associations. First up on our list of Dutch influencers is Rianne Meijer. You would like to receive regular information about Germany? Get a robust estimate of your next PV project. interested in sports and fitness (39.2%), vehicles (32%) and friends and family (29.3%). Being fully raw means that she eats only raw fruits . Photo: Andreas Plata RNE 13. Furthermore, Oliver and Yannick take a stance on topical issues such as the CO2 emissions caused by air travel. Brooklyn-based zero waste blogger and cofounder of Intersectional Environmentalist Sabrina Katz had one of the best lifestyle changes made four years after she decided to go zero waste. She also began manufacturing her own personal care products at the same time as modifying her buying behavior to divert waste from landfills and divest from polluting companies. Taylor Pfromer, one of the top sustainability influencers, initially thought that a zero-waste lifestyle is a lot more expensive, but after trying it out for a year, she was amazed at how she was able to save a lot of money. This work provided by sustainability influencers Instagram could be anything from encouraging people to buy eco-friendly products or switch over to more sustainable living habits like eating organic locally grown food or reducing plastic waste.

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